New York Family and Manhattan Media are excited to launch TheRightCamp.com, the ultimate digital destination and one-stop resource for families seeking the ideal summer camp for their children. Initially aimed at families living in the tri-state area, the site will expand beyond this region over time.
Based on the success of our popular Live Camp Fairs, we have created an online resource where families can now attend a year-round “virtual” camp fair. Here at TheRightCamp.com, families simply check off their camp preferences (from sleepaway to day camps, from location to special activities, from facilities to food) and generate a list of camps that meet their exact criteria. Then they will be able to see a full page of detailed info about their selected camps – info easily input by each camp and including photos, videos, activities, amenities, testimonials, Facebook page links, contact information and more. It’s an ideal – and simple – way for camps to showcase themselves to a wide audience.
We have created simple but thorough forms that allow camp administrators to generate detailed and attractive listings and pages. Not only will a listing include basic information about each camp, it will also include detailed information regarding services, activities and accommodations (as well as photos and videos). Users of TheRightCamp.com will be able to search for camps based on these criteria, meaning parents can narrow their results to camps that match their desires, whether it be vegan diets, religious services or horseback riding. So instead of getting lost in a long list, camps placed in front of parents will exactly match the combination of activities and services they are seeking. This makes TheRightCamp.com perfect for both traditional and specialty camps.
Families will be able to save their camp search on a “Favorites” page, and even save different searches for more than one child. If a camp has been saved to a user’s favorite page, camps will gain the e-mail address of that family and can contact them to follow up on their interest in the camp.
TheRightCamp.com is easy for families to use, and easy for camps to input and present their information. It has an appealing look and also includes useful guidance articles for parents to help them choose wisely.
TheRightCamp.com will be continually promoted and advertised to families in the tri-state area (and then expand). Every camp will want to be part of TheRightCamp.com, to target top-prospect families in an efficient, appealing and effective way. And every camp-searching family will want to use TheRightCamp.com as the best way to zero in on the best camps for their children.
New York Family
New York Family is a monthly family lifestyle magazine focused on the interests, needs, and concerns of New York City parents. The print publication, which is free, is primarily distributed in Manhattan and Brooklyn at more than 1,000 locations--including schools, pediatricians’ offices, retail locations, children's stores and apartment buildings. In print, the magazine reaches more than 100,000 parents throughout the city. At the beginning of every month, a digital edition of the new issue is archived on newyorkfamily.com, and sent to the thousands of families on our e-newsletter list.
New York Family is also a website dedicated to the idea that New York City parents and parents-to-be should have a web community they can call their own, with fresh daily content, comprehensive guides and listings, selective tips, refreshing articles, and social groups where local parents can connect to share their questions and concerns. The key arteries leading to the website are our e-newsletters, which include a weekly newsletter with highlights of family events and activities around the city along with the highlights of our website that week, including shopping tips, parenting resources, and helpful or provocative articles and blog posts.
New York Family also sponsors a full calendar of events and activities for parents and children, from education seminars to grand family parties with live bands and every manner of athletic and artistic activities for children. At the heart of our live events menu are two popular programs that that contribute greatly to family life in the city. One is the Blackboard Awards, which honors excellence in local education in every school system---public, independent, charter, and parochial. In separate ceremonies and resource guides, the Blackboard Awards honors schools and principals of excellence as well as great teachers. For more information, and to recommend a school, principal, or teacher, visit BlackboardAwards.com. Our other mega-live event, related to TheRightCamp.com is the annual series of Camp Fairs we produce in conjunction with the American Camp Association of New York & New Jersey. The Camp Fairs, which are free, afford parents and children a chance to explore the wide diversity of day camps, sleep away camps, and specialty camps out there. TheRightCamp.com augments the live fairs as an ongoing resource.
Manhattan Media is dedicated to New York’s neighborhoods. Our focused publications provide information about matters that are of concern to people who live blocks, rather than worlds, apart. We also provide businesses and institutions direct access to the individuals whom they serve–real customers and clients within arm's reach, within the neighborhood.
Manhattan Media provides a vital link between New Yorkers, a connection that facilitates valuable interchange. Through our newspapers – Our Town, The West Side Spirit, City Hall, The Capitol, Our Town Downtown, Chelsea Clinton News and The Westsider – we provide cutting-edge editorial and advertising content relevant to those neighborhoods and topics. Through our glamorous AVENUE magazine, we reach Manhattan's most affluent crowd. New York Family magazine is the ultimate guide to raising kids and enjoying life in the city, reaching parents throughout the metro area. Through our Blackboard Awards, OTTY Awards, WESTY Awards, and Building Service Workers' Awards, we honor those New Yorkers who contribute so much to the quality of their community.